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AdvertisingStandalone audit

A senior reviewof your PPC account.

Every campaign, keyword, bid and placement analysed against category benchmarks. Delivered as a written report plus a 45-minute walk-through call.

What we do

One specialism, delivered properly.

The standalone PPC audit is for brands who want a senior second opinion without committing to a full engagement. We run our full audit process against your account — the same one we run on day one of every Full-Service engagement — and hand you the findings to act on however you like.

What's included

The full scope.

01

Campaign architecture review

Every campaign structure assessed for spend efficiency, data cleanliness and coverage. Overlap, cannibalisation and waste identified.

02

Keyword & search-term analysis

Search-term report deep-dive. Converters not yet promoted to exact-match. Non-converters draining spend. Long-tail opportunities unclaimed.

03

Bid & placement optimisation

Bid ceiling analysis vs break-even ACOS. Placement modifier audit. Top-of-search share benchmarking.

04

Written report

PDF report with prioritised findings, quick wins, structural rebuild recommendations, and a 90-day roadmap.

05

45-minute walk-through call

1:1 call with the auditor to walk the findings, answer questions, and prioritise the action list against your commercial priorities.

Expected outcomes

What you can expect.

Full written audit report you keep

Prioritised action list scoped for your team to execute

90-day roadmap even if we don't work together further

Get started

Let's see what's possible
for your brand.

Every NAYF Ads engagement starts with an initial 15-minute conversation — 1:1 with Nathan, scoped to your category. You'll walk away with a hyper-personalised niche report on your brand, actionable from day one.

Book an initial call →
Nathan Divakaran, Founder & CEO of NAYF Ads

Nathan Divakaran

Founder & CEO, NAYF Ads

Personally leads every engagement. 30-minute paid coaching sessions available — the first 15 minutes on us.