Your Amazon account,run in full.
End-to-end management by an ex-Amazon team. PPC, SEO, listings, DSP, forecasting, negotiations, troubleshooting — one accountable partner across the whole surface area.
One specialism, delivered properly.
Most Amazon agencies specialise in one thing and outsource the rest. NAYF Ads is structured differently. Every Full-Service engagement pairs your account with a full ex-Amazon team — ex-Vendor Manager, ex-Brand Specialist, ex-PPC Strategist, ex-Consultant and ex-Solution Architect — so the person setting your ads strategy has the same seniority as the person negotiating your Amazon terms.
The full scope.
PPC campaign architecture
Sponsored Products, Brands, Display and DSP — planned, built, run and optimised under our proprietary 7-Step Advertising Improvement Plan.
Amazon SEO & listing optimisation
Titles, bullets, backend search terms, A+ content and Brand Story rebuilt against category benchmarks and rewritten for conversion.
Forecasting, inventory & operations
Weekly demand forecasting, FBA replenishment planning, stranded-inventory recovery, chargeback dispute management.
Account health & troubleshooting
Suspension defence, listing reinstatement, policy compliance and category migration handled by the ex-Amazon operators who wrote the internal SOPs.
Weekly reporting & monthly strategy
Weekly performance reviews with commentary, monthly strategic reviews with your leadership. No junior account manager buffer.
Vendor Central negotiations (if 1P)
Annual Vendor Negotiation prep, Joint Business Plan drafting and in-room support. Ex-VMs on your side of the table.
How the engagement
actually runs.
A structured sequence — not a black box. You know what happens each phase, what we need from you, and what you'll see back.
Independent audit
Full teardown of your current account — PPC structure, listing IDQ, category positioning, competitor benchmarks. Delivered in the first 5 working days.
AIP roadmap
A 90-day plan built on our 7-Step Advertising Improvement Plan, sequenced by impact and dependencies.
Launch & test cycle
First 30 days: foundations rebuild and campaign redeployment. Days 30–60: velocity engineering. Days 60–90: efficiency pivot.
Ongoing partnership
Rolling monthly engagement. Weekly reporting, monthly strategy reviews, quarterly business reviews.
What you can expect.
Category-leading organic rank inside 90 days on target ASINs
Blended ACOS drops to your unit-economics target, not a category average
Buy-box defence and unauthorised-seller enforcement operationalised
Reporting stack your leadership can actually use for decisions
One senior point of contact — no rotating account managers
Results we've delivered.
Frequently asked.
How is this different from an agency retainer?
What's the minimum engagement length?
Do you handle Vendor Central and Seller Central?
Let's see what's possible
for your brand.
Every NAYF Ads engagement starts with an initial 15-minute conversation — 1:1 with Nathan, scoped to your category. You'll walk away with a hyper-personalised niche report on your brand, actionable from day one.
Book an initial call →
Nathan Divakaran
Founder & CEO, NAYF Ads
Personally leads every engagement. 30-minute paid coaching sessions available — the first 15 minutes on us.