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Pricing

Premium ex-Amazon expertise.
Built for the long run.

Three ways to work with us — each priced for a different commitment level. All built on the same foundation: a senior, ex-Amazon team on every account, with the option to align our incentives entirely with your growth.

Three engagements

Three ways to start.

Performance Partner is our most-loved offer. Most long-term partnerships sit there — because the incentives are aligned by design.

Audit & 1:1 Coaching

For sellers who want a senior expert review before committing.

$400per 30 minutes
  • 100% bespoke training for your brand's needs
  • PPC campaign audit & optimisation guidance
  • Listing audit & SEO training
  • Full session recording for your in-house team
Book a session
Most Popular

3-Month Paid Trial

Our managed rolling engagement — fully scoped to your catalogue.

From $2,200per month
  • Full catalogue audit
  • Weekly consulting & reporting
  • Dedicated ex-Amazon account manager
  • Bespoke dashboard build
  • Fully managed monthly ad spend
  • Team integration / project management

Rolling monthly engagement scoped to your catalogue size.

Get Started
Most Loved

Performance Partner

Aligned incentives. Paid on uplift, not retainer.

% of Growthrolling monthly
  • Everything included in the 3-Month Trial
  • We're only rewarded on the sales uplift we generate
  • Amazon Attribution & DSP
  • Dedicated ex-Amazon account team
  • Amazon dashboard maintenance & live reporting
  • Wider Amazon business consulting & support
  • Zero downside risk for you

Long-term partnerships sit here. Aligned around your growth, not our retainer.

Talk to us

Every engagement starts with a free 15-minute audit call — senior view on your account, plus a hyper-personalised niche report you keep no matter what.Book yours →

The real cost of Amazon expertise

Same expertise.
Fundamentally different price.

Senior Amazon expertise — sold four different ways. Here's what the market actually charges.

Hire ex-Amazon in-house

Recruit one senior Amazon hire onto your team

Investment

$180K+salary + benefits / year

Who's actually on your account

One person — usually advertising OR vendor OR retail

Knowledge breadth

Siloed to your brand only — no cross-account exposure

Time-to-value

6–12 months recruit + ramp

Incentive alignment

Salaried regardless of result

Commitment

Employment contract + notice period

Amazon Strategic Account Services

Amazon's paid consulting service for enterprise brands

Investment

$250K+annual retainer

Who's actually on your account

Amazon's own staff — usually one discipline

Knowledge breadth

Broad but generic — Amazon-policy biased

Time-to-value

6+ month minimum engagement

Incentive alignment

Retainer regardless of result

Commitment

12+ month minimum

Other Amazon agencies

Generic full-service agencies running mostly junior ops

Investment

$3K–$8Kper month, plus % of ad spend

Who's actually on your account

Junior PPC operators with rotating account managers

Knowledge breadth

Process-driven, often template-led across clients

Time-to-value

1–3 months

Incentive alignment

Flat retainer + spend-linked fee

Commitment

6–12 month lock-ins typical
The smart choice

NAYF Ads

Ex-Amazon team on every engagement, partial in-house model

Investment

From $2,200per month — scales with catalogue

Who's actually on your account

A full team — ex-Vendor Manager + Brand Specialist + PPC Strategist + Consultant + Solution Architect on every account

Knowledge breadth

Team works across many brands and categories — insights cross-pollinated into your account

Time-to-value

Inside a week

Incentive alignment

Performance Partner option — paid on uplift, skin in the game

Commitment

Rolling monthly. No lock-in. Fire any time.

You're not paying for a junior PPC operator. You're getting a full ex-Amazon team — at a fair monthly rate, with no lock-in, and the option to align incentives entirely with your growth.

Most loved

Why Performance Partner is the offer brands stay on.

Long-term Amazon partnerships rarely break because of bad work — they break because incentives stop pointing in the same direction. Performance Partner is engineered so they never can.

“They cut our ACOS in half while doubling our monthly sales. The results say it all.”
Founder, Majestic Petvia Trustpilot
Scope a Performance Partnership →

Aligned incentives by design

You pay on the growth we generate — not for the time we sit at our desks. If sales aren't lifting, we don't get paid. Simple as that. It's the structural reason this is the only commercial model agencies and clients can stay aligned on for years.

Zero downside risk for you

No fixed retainer. No clawback if a launch underperforms. No fees on baseline revenue. You pay a percentage of the incremental sales uplift NAYF Ads is responsible for — measured against a clean, agreed baseline before we start.

Built for long-term retention

Because we only get paid when growth keeps coming, we're motivated to keep finding the next opportunity — even three, four, five years into the relationship. Most of our longest engagements sit on this model.

Full ex-Amazon team — every account

The team behind a Performance Partnership is the same team behind a 3-Month Trial: ex-Vendor Manager, ex-Brand Specialist, ex-PPC Strategist, ex-Consultant and ex-Solution Architect. You don't get a stripped-back operation for picking the aligned model.

Broader business consulting included

Performance Partner clients tap into the wider Amazon-adjacent consulting we run — most valuable for scaling sellers and Amazon vendors heading into annual negotiations with Amazon, brands incorporating new tools to sharpen profit-margin analysis, and operators researching new categories to stay competitive over time.

Trusted by Amazon

Amazon Ads Verified PartnerAmazon SPN Verified Partner
Pricing questions

Pricing FAQ.

How does the Performance Partner % actually work?
Before we start, we agree a clean baseline — a 3 to 12-month average of your Amazon revenue. Once we're live, we charge a percentage of the incremental sales uplift above that baseline (discussed and agreed with each client before we work together). If sales don't lift above baseline, we don't get paid.
What happens as my catalogue grows?
Catalogue size dictates workload, so 3-Month Trial pricing scales with parent-ASIN count. Up to 3 ASINs starts at $2,200/month, and we scope larger catalogues case-by-case on the audit call. Performance Partner pricing is structurally different — it scales naturally with your growth, not your catalogue size.
Can I switch tiers later?
Yes. Most clients start on the 3-Month Trial to establish baselines and prove the playbook works on their account, then transition into a Performance Partnership once the data is clear. Some do the reverse — start performance-aligned, then add fixed-fee work as scope expands.
What's the contract length?
The 3-Month Trial is exactly that — a rolling 3-month engagement, then month-to-month after. Performance Partnerships are also rolling monthly. There's no lock-in on either model — you can fire us any time. We earn the relationship every month by continuing to deliver.
Is there a free option?
Yes — every engagement starts with a free 15-minute audit call. You get 1:1 time with Nathan and a hyper-personalised niche report on your category, deep-dived for your brand. The report is yours to keep, whether we end up working together or not.
Get started

Let's see what's possible
for your brand.

Every NAYF Ads engagement starts with an initial 15-minute conversation — 1:1 with Nathan, scoped to your category. You'll walk away with a hyper-personalised niche report on your brand, actionable from day one.

Book an initial call →